Backlink building software - that is, software which automates the process of creating one-way inbound links to your site - may well be regarded by many online marketers as the potential and proverbial "holy grail" for achieving a first page ranking on Google and other search engines.
What's key to understanding the above paragraph is the use of the word "potential" since actually being able to find software that gets the job done is not so easy.
And if you think about this logically it makes perfect sense. After all, how many marketers do you think would be willing to sell a proprietary software solution that has already flooded their own bank accounts with tens or even hundreds of thousands of dollars? And for less than a hundred dollars?
The answer... not many!
As a result the majority of backlink building software applications remain quietly hidden...
However - and this is a big however - there remains a huge need in the marketplace for such programs even though in reality most marketers would rather keep such programs to themselves.
This creates a major opportunity for unscrupulous marketers to create highly polished and convincing sales pages which are otherwise completely incapable of delivering a product that works half as well as what these sales pages would like you to believe.
Fortunately you can beat such marketers at their own game by knowing in advance what specific features a backlink building program must contain before you would ever consider buying it.
So to give you a head start (as well as an edge over your competition), here are the top 5 features you should always be looking for (otherwise it's just more money down the drain):
1. Fresh, relevant links - program must provide links from frequently updated sources which are either directly or closely related to your niche as represented by your chosen keyword.
2. Links must be from high ranking, do follow authority type websites - Google places a lot of weight on not just the relevancy of your backlinks but also the quality of those links which is a reflection of the quality of the site from where the backlinks emanate.
3. Ability to find .edu and .gov links - This is important as Google considers such backlinks as being the "cream of the crop". Get just a few of these links and your ranking will improve significantly.
4. All links are "white-hat" - Again, this goes back to the quality of the links identified by the software. Anything that's considered shady, deceptive and so on will weaken your backlink. Programs that filter out such sites increase your efficiency and profitability.
5. Program must work fast - This almost goes without saying but naturally you want software that delivers results quickly. Otherwise it's a bit like watching paint dry...
Now having said all this, it should be noted that backlinking alone is not enough to rank highly on Google. Being able to select the right keywords combined with useful and monetized content are equally important factors, perhaps even more important as it's not uncommon for sites with great content to be on the first page of Google despite having very little if any links! (It's true... )
The bottom line is that by taking advantage of backlink building software that meets the above criteria then getting onto the first page of Google and other search engines can be achieved with relative ease assuming the remaining factors have also been adequately addressed,
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